Retrotech, Inc.
I just wanted to express our sincere graditude to you and your company for all
of your efforts in completeing our web site. You and your team including Carol,
Rick, Dave, Brett, Jordan and Steve went way above and beyond the call of duty...
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Westin Insurance, Inc. Your work is amazing!
We have worked with other SEO firms that promised, but never
delivered... more
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Website or Media
Basically link baiting is link building with a twist:
That is instead of hunting out links, you are bringing the links to you through unique and popular site content.
Link baiting is the latest buzz word in the SEO world and has come to be the preferred way to natural link building.
How does Link Baiting work?
Link Baiting is just like fishing. You publish a new page on a topic and post it on the web. Hopefully others pick up on the content as fresh and interesting and link to it. The article is the bait, and the link is the catch. A properly created page can capture huge links on its own with little to no effort from you.
Link
Baiting & Effective Link Building
This is a topic that’s been around for a while but not many people know
what it is, or how to use it to their advantage. Some would say that
the name “Link Baiting” could be considered a black hat technique which
is why most people wouldn’t consider it as a legitimate organic tactic.
However link baiting is simply link building with a twist: Instead of
hunting for links, you are bringing the links to you through unique
and popular site content. While link baiting has been embraced
by Bloggers, it is interesting to note, it is
seldom used by typical
websites.
Link
Baiting Your Way to Success
Link baiting is very important in the world of web design. You might
say that links are the currency of the Web, at least as far as search
engines are concerned. Therefore, no links = no rankings, and bad links
= bad rankings.
Link Baiting can serve to make your site an irresistible link target for bloggers
and site owners.
It is important to understand the art of link baiting, in order to create a
successful linking tool. It requires a great set of tools and tactics, as well
as lots of creative ideas. One might even go so far as to valuate a site, such
as a blog, on its links.
Link Baiting is one of the best ways to expand traffic on a site.
Link Baiting requires “hooks”. There are all different types of hooks,
some of the more popular would include:
Link Bait Resource Hook
· A comprehensive list of blogs in your niche - link out, and
links will come in
· A practical/useful or even fun tool related to your niche
· A “How To” based on your niche
· A compilation of news stories on a theme.
News Hook
· A genuine News story, be sure to use resources
· A compilation of news, as above, its a resource as well
as a news hook.
· Expose fraud story, or a story you presume to be flawed-
explain why the story is fraud of flawed
Contrary Hook
· Be the only one in your niche to find something to not like
about a story or product
· On the same theme, post "Why <insert blogger name
here> is WRONG about..."
Attack Link Baiting Hook
This is the most risky type of hook, and least recommended
because of its high failure rate. If not done correctly this
hook can cause more harm then good. Attacking another story
needs to be done respectfully, if done correctly you may gain
a lot of traffic and credibility.
Humor Hook
· Insert a bazaar or humorous photo on your subject
· Post a "10 things I hate about..." article
· Post "You know you're a <insert here> when..."
Many of these hooks work because they keep people coming back,
and most people never get sick of humor.
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